Protect color treated hair the natural way, with So Pure Color Care Shampoo. With organic plant-based oils to nourish, hydrate and soothe.A great color treatment is a work of art – and we want it to stay beautiful long after leaving the salon. It all begins with the right shampoo. So Pure Color Care Shampoo is sulfate-free – and gently cleanses, hydrates and nourishes, while keeping color sealed into each and every strand of hair.
As with all So Pure products, this is a 100 vegan hair experience. Plant-based oils and extracts leave hair healthy and shiny. We also added organic jasmine and sandalwood oil to reduce inflammation, moisturize – and soothe that beautiful soul.Massage into wet hair and scalp, then rinse well.